Based on distribution channel, the drug stores and retail pharmacies segment dominated the market in 2025 with a revenue share of 47.83%
GHK, which declines with age, has health promoting effects on many tissues such as chondrocytes, liver cells and human fibroblasts, improves wound healing and tissue regeneration (skin, hair follicles, stomach and intestinal linings, boney tissue), increases collagen, decorin, angiogenesis, and nerve outgrowth, possesses anti-oxidant, anti-inflammatory, anti-pain and anti-anxiety effects, increases cellular stemness and the secretion of trophic factors by mesenchymal stem cells
Further, from national and international dietary survey data across the globe, sugar, saturated fat and sodium intakes remain above recommended levels
They increase glucose-dependent insulin secretion, suppress glucagon release, and slow gastric emptying by activating specific receptors in the gut and hypothalamus, thereby suppressing appetite and contributing to weight loss